Munchies Magazine

Consumer Trust

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A single, richly colored heirloom tomato in sharp focus, with a soft, bokeh background of other heirloom tomatoes at a market stall.
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Heirloom Tomatoes: Understanding the Label and Market

Despite their celebrated rich flavor and vibrant colors, the 'heirloom' label on your supermarket tomato might be entirely meaningless.

Dmytro Kovalenko·May 20, 2026